Florida Nightlife Florida Fashion - GRUV - EAST COAST BOARDROOM - Clematis Street West Palm Beach
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GRUV & EAST COAST BOARDROOM
The Grand Opening of GRUV on Clematis Street in West Palm Beach was a star studded A-List social gathering of Palm Beach and West Palm Beach lifestylers. Beautiful models in the display windows set a theatrical & fashion magazine vibe and throughout the night passersby stopped to look, take pictures and then came into GRUV to see what all the fuss was about. Owners, Adam Lipson, Gus Reny and Ryan LaConte seemed delighted with the Grand Opening party. All three actually had their motorcycles on display built into the opening night design. Gus' Harley Davidson really blew us away. The store has contemporary clothing, shoes and accessories for both men and women and the back end of the store is set off for East Coast Boardroom, where the latest in skateboarding equipment and fashion is beautifully designed into the total store experience. The afterparty at NOBLES went on until 4 am. Visit GRUV and East Coast Boardroom on your next visit to Downtown West Palm Beach's Clematis Street on the 200 block just West of the Cuillo Center for the Performing Arts. Get your groove on at GRUV. Pix by ictv1's Neil London. |
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